Facebook Advertising for Eyecare Practices

Oct 23, 2016
1 min read

Brett Kestenbaum DPT, an experience marketing engineer and solutions architect briefly discusses facebook advertisements for optometrists and eyecare practices.

The key fundamentals include having a call to action, frequency. and volume and the correct spend.

Facebook ads for eyecare and optometry practices can really set you apart from other competing practices.

  1.  Not many optometry practices are using Facebook ads
  2.  Facebook ads are very easy to setup for an optometry practice
  3.  There large audiences of your patients on Facebook, and you can target them, and their friends, with the click of a button
  4. It's easy to target your city or town on Facebook
  5. It's easy to target the correct age range with the correct ad on Facebook
  6. Tracking ROI and conversions is an advanced step in Facebook ads, but still, easy to accomplish
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About Brett Kestenbaum

As a physical therapist myself, I understand the general struggles of life after graduation, and the importance of focused attention on our patients. As Chief Operating Officer at CovalentCareers, I am afforded the opportunity to connect with thousands of physical therapists around the country. My goal is to improve the accessibility of information and careers for healthcare practitioners. Feel free to message me at any time! Always happy to connect.